If you've never been to the Heineken experience, you should, even if you don't drink. Heineken is such an integral part of Amsterdam, you can't walk through the streets of Amsterdam without seeing a Heineken sign on every corner. Not to mention, just driving into the town you have to pass the large brewery and one of the largest tourist attractions. The first thing you do when you walk into the brewery is learn about the history, the way Heineken has been a part of the town as it has grown and expanded. Then, you live the experience of being brewed, bottled and shipped out in a live 4d. Not to mention you get some free great tastes of Heineken and learn some fun facts from some of their crew. As one example, it's not the beer that makes you fat but it's all the food you consume as you drink the beer!
If that isn't enough, you get to see the Heineken horses and feel almost like you're in Willy Wonka as you walk through the brewery and view the different tools used to make it.
Just as Paris was about enjoying your meal with a great tasting wine to compliment the taste of the cuisine, Amsterdam is about the rugged beer you choose to go with the meal. It was probably one my my most favorite adventures in Amsterdam, and I'm not even a Heineken girl, but it's safe to say that I walked away one.
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